Changing charity language for good
Need help navigating inclusive language for not-for-profits? Here's a short blog and list of common problematic words in charity communications.
News and Views
Ten top tips for story-gathering
Charity communications are all about storytelling. It’s the most compelling way to attract support for the people your organisation is working with. So, the WAY you tell them is critical. It determines how well you’ll engage audiences, foster relationships with your brand, and, ultimately, raise money for your cause.
Can fundraising campaigns be urgent AND ethical?
In conversations about ‘decolonising’ charity comms, finding ethical problems is easy. Finding solutions that keep supporters motivated to give is harder.
‘Partygate’ and the art of good storytelling
For a story to connect with its audience, it needs to be well told. You can have the perfect story structure, the most inspiring lead character and a beautifully evocative theme. But they are nothing without a good storyteller to share them.
We’re hiring again!
Passionate about delivering communications for social good? Want to work on some of the UK’s leading charity brands? Fancy being part of a small but fast-growing creative agency?
Will you be saying #HelloYellow this October?
We certainly will be. We’re over the moon to announce that we’re partnering with YoungMinds to write and design their flagship fundraising campaign for World Mental Health Day 2021.
All thoughts loaded
No more thoughts to load
