We are narrative / / enquiries@narrativedesign.co.uk / / 020 3289 7316

Our approach

We follow a robust design methodology where each stage has clearly defined steps and outcomes. We support and implement best practice within the creative industry that increases the chances of success, prevents waste and eliminates unnecessary actions.

Discovery

Discovery

  • Briefing meetings
  • Understanding/writing the brief
  • Audit current materials
  • Desk research and analysis of audiences, sector, competitors and the organisation
Definition

Definition

  • Brainstorming sessions based on the brief
  • Creation of creative concepts through:
    • Inspiration
    • Exploration
    • Explanation
    • Application
  • Present to client
Design

Design

  • Development of a single conceptual route
  • Design applied to a set of agreed deliverables
  • Ongoing client feedback and amends
Delivery

Delivery

  • Preparation of final files for print or digital distribution
  • Flight check and sign off
  • Supply all 3rd parties with files in the required format
  • Schedule feedback and results meetings

Discovery

  • Briefing meetings
  • Understanding/writing the brief
  • Audit current materials
  • Desk research and analysis of audiences, sector, competitors and the organisation

Definition

  • Brainstorming sessions based on the brief
  • Creation of creative concepts through:
    • Inspiration
    • Exploration
    • Explanation
    • Application
  • Present to client

Design

  • Development of a single conceptual route
  • Design applied to a set of agreed deliverables
  • Ongoing client feedback and amends

Delivery

  • Preparation of final files for print or digital distribution
  • Flight check and sign off
  • Supply all 3rd parties with files in the required format
  • Schedule feedback and results meetings